Have you heard of Snapchat? A phenomenon trend & fun! All young people speak and practice! So parents, get to the page by reading this article!
What is Snapchat?
Snapchat is an application for sending one or more photos to targeted people, such as friends, family … via smartphones, for example. Basically, these photos are ephemeral. This application allows some to tell their day in the smallest details, such as a student detailing his conquests at a party! so beware of snaps taken!
Where does Snapchat?
In 2011, two students at Stanford University, Evan Spiegel, 22, and Bobby Murphy 24 years, working on a research project to develop a web application for transmitting a time by limited information that can be sent to recipients. Basically, a video or a photograph is visible by its recipient for 10 seconds. Then the information is no longer available for viewing and is deleted from the servers. A tip was nevertheless found by young people to last in time these sometimes unusual snaps, making a screenshot. The sender receives a message when his photo is Snapchat screenshootée.
This application is launched on Android in late 2012. Facebook offered to buy the Snapchat for an amount of one billion dollars, this offer was refused! Early 2013, the company Venture Capital Benchmark has invested $ 13.5 million in Snapchat! Facebook tries again an offer of $ 3 billion and Google’s $ 4 billion, both rejected!
What is its function?
The Snapchat app allows you to send messages to communicate with images, videos. One can also create stories by juxtaposing multiple photos or videos. The user can see this story as many times as desired, for up to 24 hours. Snapchat also allows drawing on images, apply three color filters, add personal data. Vigilance is still in force, as some applications allow you to save images received without the sender knowing the Snapchat.
Snapchat is one of those social networks experiencing in recent months a rapidly growing audience, with over 100 million active users worldwide, monetization in the form of advertising is expected soon.